Last October 9, 2015, the newest energy drink in the country, Black Mamba, was officially introduced to the public and the crowd in Eastwood City were among the firsts to try it. A press conference was also held at T.G.I.Friday's Eastwood where the event was graced by one of Gilas Pilipinas' Star Player and Black Mamba's endorser Marc Pingris, Black Mamba's President and General Manager Mr. German Panghulan, Product Manager Mr. Aldrin Arce, and Advertising Consultant Mr. Joel Salindong. Too bad though because the Honorable Mayor Rodrigo Duterte, one of Black Mamba's endorsers, were not able to join us that night.
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| (From L to R) Mr. Joel Salindong - Advertising Consultant, Marc Pingris - Black Mamba Endorser, Mr. German Panghulan - Black Mamba President & Gen. Manager, and Mr. Aldrin Arce - Product Manager |
While most energy drinks in the market use sugar as its primary ingredient and source of energy that it provides to the consumer, the new Black Mamba Energy Drink has Guarana as one of its powerful ingredients. Guarana is a dried paste made from the crushed seeds of a woody shrub that is native to Brazil and parts of Amazon. It contains twice the concentration of caffeine that can be found in coffee seeds. Once consumed, the caffeine from the seeds get slowly absorbed by the body making the release of energy last longer for up to 10 hours. Therefore, one bottle of Black Mamba may already be enough to keep you energized for the whole day. Having said that, Guarana is what sets Black Mamba apart from its competitors because it is the only energy drink in the country that has it and that's also what makes it a healthier choice for those who are always active and on-the-go.
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| Marc Pingris entertained some questions from the press before heading to the event |
With Guarana being native to Brazil, a mardi gras-styled party was held at the heart of Eastwood City after the presscon featuring some of the acts where the country is known for. A live and colorful performance of the New Generation Sex Bomb Dancers with the samba beat of Batangas Drumbeaters stirred up the crowd and set up the Brazilian feel at the venue. The Escola Brasiliera de Capoeira cheered up the crowd as they showcase the traditional Brazilian martial art capoeira. There were also games and other physical activities conducted for all guests to encourage them to try out the new energy drink and feel buhay na buhay as they participate.
Check out these photos taken during the fun and festive event.
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